Link building seo
Why is link building so important?
We can’t hide it. Backlinks are still one of the biggest off-page factors for any website that wants to rank higher in organic search.
Google’s ranking algorithm relies heavily on links to understand how popular and well received your web pages are. So, if you don’t have links pointing to your domain, Google will assume that your website is not interesting or trustworthy enough to be useful to its users – and its crawlers will not deem your pages worthy of being on the first page. Links are “votes”, and if no one has put your name in the ballot, you won’t be visible to your potential customers.
But don’t take our word for it. It has been proven time and time again that websites listed on the first page of Google often have more backlinks than those listed on pages 2, 3 and beyond. And the companies and individuals behind these sites invest, more often than not, in link-building services to ensure that their sites are always well ranked.
If any of the sites we recommend accept articles from third parties – like you – we will contact them to ask if they are willing to accept guest content that will appeal to their own target audience.
If they accept this type of partnership, our team will create a full article for them, which will contain a link to your website, as a handy reference for readers.
Webmasters tend to seize opportunities like this. All they have to do is agree to place a backlink in the article, and they get fresh, unique content for free. It’s a win-win situation for both parties.
Our team will compile a list of relevant sites in your industry and then work to generate backlinks from these sites. Once the list is created, our team filters it according to the number of referring domains that link to each site.
In general, sites that have a higher volume of quality backlinks have more authority and trust in the eyes of Google.
A site that has over 500 referring domains will bring more juice to your web pages than a site that only has over 10 referring domains.
Once we are satisfied with each of our selections, we contact the webmasters individually to arrange a backlink from their content, with relevant anchor text. This round-trip process is included and there is no additional charge.
The 3 pillars of link-building
Backlink building has changed a lot in the last five years. It is no longer possible to create large volumes of low quality links and get away with it. To ensure that your business is visible in search engines, we need to focus on generating backlinks from high authority domains that are relevant to your industry or niche.
The link must be able to convey trust to your website. A bond without trust is ineffective and will not get you far.
The website providing the link must be linked to a large number of other websites.
The link must come from an article or a web page related to the page on your website.
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